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AI automation for ambitious SMEs

Stop running your business by hand.

S4W wires your CRM, inbox, ads and phone line into one AI system that captures every lead, answers every call, and never clocks off.

Trusted by teams like YuLife, Inspired & Cahill Renewables
Powering teams across the UK
The cost of doing it manually

Every missed call is a lost job. Every copy-paste is wasted margin.

Most growing businesses run on a dozen disconnected tools and a team that's drowning in admin. Leads slip through the cracks, replies come too slow, and the work that actually grows the business waits. S4W turns that chaos into one system that runs while you sleep.

What we do

One partner for your whole automation stack.

Business automations

Connect everything.

We link your CRM to every other tool you run, so quotes, follow-ups, handovers and data entry happen automatically, the moment they should.

Automate my stack
Lead generation

Fill the pipeline.

Google and Meta campaigns, built and managed by S4W, that put your business in front of people ready to buy and prove every pound of spend.

Generate leads
YourCalls

Answer every call.

An AI phone rep that picks up instantly, day or night: qualifying leads, booking jobs into your diary and speaking in your brand's voice.

Hear YourCalls
How it works

Live in weeks, not quarters.

A proven three-step process: no rip-and-replace, no jargon.

01

Discover & integrate

It starts with a conversation.

We map how your business runs, where it slows down, and where AI creates value fast, then plug into the tools you already use.

02

Analyse

Visibility is everything.

Once live, you see exactly how it's performing: tasks completed, calls handled, time saved, so the next improvement is obvious.

03

Improve

It gets smarter with you.

Your system isn't static. As your business changes, we keep it tuned, optimised and aligned, month after month.

Proven in the field

If it survives a renewables install schedule, it'll thrive in yours.

We cut our teeth automating high-volume, high-stakes operations: solar and renewable installers who simply can't afford a single missed enquiry. The same playbook now powers insurtech, services and SMEs across the UK.

Cahill RenewablesYuLifeInspiredThe ChangeSQD
Integrations

Plugs into the tools you already run.

No new software for your team to learn. S4W meets your stack where it lives.

Zoho
Zoho
HubSpot
HubSpot
Gmail
Gmail
Outlook
Outlook
Slack
Slack
Meta Ads
Meta Ads
Google Ads
Google Ads
InsTool
InsTool
Monday
Monday
OpenSolar
OpenSolar
ServiceM8
ServiceM8
Popcorn
Popcorn
Family-run, outcome-obsessed

A small team that treats your numbers like our own.

S4W is founder-led and deliberately lean. You work directly with the people who design and build your system, with no account-manager telephone game and no offshore black box. Just three people who care whether it actually works.

Joe Todd, Co-Founder and CSO of S4W
Joe ToddCo-Founder & CSO
Harry Todd, Co-Founder and CTO of S4W
Harry ToddCo-Founder & CTO
Phoebe Stonier, Co-Founder and CMO of S4W
Phoebe StonierCo-Founder & CMO
Ready when you are

Put your business on autopilot.

Book a 20-minute call. We'll show you exactly what we'd automate first, and what it's worth.

Book a demo hello@s4w.com